Compare
The best way to build a property website
Brick is purpose-built for UK property operators: niche templates, AI property copy, an AI chatbot, lead capture and UK compliance, live in about five minutes from £45 a month. Generic builders like Wix and Squarespace are flexible but leave the property-specific work to you. Agencies deliver bespoke quality at thousands of pounds and several weeks. Freelancers are cheaper but variable.
Side by side
Brick vs the alternatives
The same job, four ways to do it. Brick is built for property; the others are general tools or bespoke services.
| Feature | Brick | Wix / Squarespace | Web agency | Freelancer |
|---|---|---|---|---|
| Built specifically for UK property | If you brief it | If you brief it | ||
| Time to a live first version | About 5 minutes | A weekend or more | 6 to 8 weeks | A few weeks |
| Typical cost | From £45/month | Low monthly, plus your time | Thousands, one-off | Hundreds to low thousands |
| Niche property templates | Yes (launching) | Custom | Custom | |
| AI property copy | ||||
| AI chatbot built in | Add-on | Extra build | Extra build | |
| Lead capture with spam protection | Add-on | If specified | If specified | |
| UK GDPR and compliance pages | Do it yourself | Usually | Varies | |
| SEO setup and sitemap submission | Do it yourself | Usually | Varies | |
| Edit it yourself in a click | Often a paid change | Often a paid change | ||
| Hosting, SSL and backups included | For a fee | Usually not | ||
| Lock-in | None, cancel anytime | Varies | Varies | Project based |
Head to head
How Brick stacks up against each option
Brick vs a generic builder
Wix and Squarespace are capable and flexible, but they know nothing about property. You write every word, build the compliance pages, wire up lead capture, and there is no property chatbot or niche template to start from. The tool is cheap, your time is not.
Choose Brick if you want the property-specific work done for you, not a blank canvas.
Brick vs a web agency
An agency can deliver a bespoke site, but you are looking at thousands of pounds, six to eight weeks, and an invoice for every change afterwards. For many operators that is more time and money than the website needs to cost to do its job.
Choose Brick to be live in minutes and edit it yourself. If you genuinely need bespoke, that is our done-for-you service.
Brick vs a freelancer
A freelancer is quicker and cheaper than an agency, but quality varies, and you can end up project-managing the build and chasing changes. When it is done, you often cannot update it yourself without going back to them.
Choose Brick for a consistent result you control, with no one to chase.
FAQs
Brick vs other ways to build a property site
For a property business, usually yes. Wix and Squarespace are general-purpose, so you do the property-specific work yourself: the copy, the compliance, the lead capture. Brick is built for UK property operators, so niche templates, AI property copy, an AI chatbot and UK compliance are there from the start.
The property-built option
Skip the blank canvas, the agency invoice and the chasing. Get a credible property site live in about five minutes from £45 a month.
See everything Brick does or compare the plans and pricing.